The Nearme Media blog

B2B SEO and marketing insights

Practical advice on SEO, ads and websites, focused on what matters most: more leads and sales.

Back to school SEO for UK online stores: when to start and what to buildOctober 27, 2026
Plan your back to school SEO for UK e-commerce. When parents start searching, which pages to build, and how to measure sales from the season.
Black Friday SEO for UK online stores: how to rank, sell and keep your marginOctober 27, 2026
How UK e-commerce stores can use SEO to win Black Friday and Cyber Monday sales without giving away their margin. Pages, timing and measurement.
Product page SEO for e-commerce: a checklist that turns searches into salesOctober 27, 2026
A practical product page SEO checklist for UK online stores. Improve titles, descriptions, images, reviews and schema so product pages rank and convert.
Christmas and Black Friday SEO for UK online stores: a week-by-week planOctober 27, 2026
A practical Black Friday and Christmas SEO plan for UK online stores. What to fix now, which pages to build, and how to measure seasonal revenue.
Checkout drop-off: why shoppers abandon at checkout and how to win them backOctober 27, 2026
Learn why checkout abandonment happens and how UK Shopify and WooCommerce stores can reduce cart abandonment and win back lost sales.
Google Shopping feed fixes that lift ROAS: a practical checklist for UK storesOctober 27, 2026
A practical Google Shopping feed optimisation checklist for UK stores. Fix titles, attributes and errors in Merchant Center to improve ROAS.
Shopify category page SEO: how to turn collection pages into your best-selling landing pagesOctober 27, 2026
A practical guide to Shopify collection page SEO for UK stores. Fix titles, copy, filters and links so category pages rank and sell.
Why Your B2B Website Gets Traffic but No Leads (and 7 Ways to Fix It)October 20, 2026
Getting traffic but no enquiries? Here’s why your B2B lead generation website isn’t converting, and 7 practical fixes South African businesses can make.
Local SEO Checklist for Cape Town Businesses: Google Business Profile in 2026October 20, 2026
A practical local SEO Cape Town checklist for 2026: optimise your Google Business Profile to win more calls, enquiries and direction requests.
Vanity Metrics vs Business Metrics: What Your Marketing Report Should Really ShowOctober 20, 2026
Vanity metrics look good in a report but rarely pay the bills. Learn which marketing metrics matter for SA B2B businesses: leads, cost per lead and ROI.